The C.A.M. Report
Complementary and Alternative Medicine: Fair, Balanced, and to the Point
  • About this web log

    This blog is intended as an objective and dispassionate source of information on the latest CAM research. Since my background is in pharmacy and allopathic medicine, I view all CAM as advancing through the development pipeline to eventually become integrated into mainstream medical practice. Some will succeed while others fail. But all are treated fairly here.

  • About the author

    John Russo, Jr., PharmD, is president of The MedCom Resource, Inc. Previously, he was senior vice president of medical communications at, a complementary and alternative medicine website.

  • Common sense considerations

    The material on this weblog is for informational purposes. It is not medical advice or counsel. Be smart, consult your health professional before using CAM.

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  • Recent Comments

    Predicting IBS responders to hynotherapy

    Approximately two-thirds of patients with irritable bowel syndrome (IBS) respond well to hypnotherapy.

    Researchers at the University of Manchester, in the UK, assessed whether a therapeutic response to hypnosis could be predicted by relating mood to a positive, neutral or negative color.

    First, the details.

    • 156 consecutive IBS patients were studied.
    • Before and after treatment, patients were asked to relate their mood to a color on the Manchester Color Wheel (MCW), as well as completing a battery of other measures including the Hospital Anxiety and Depression (HAD) Scale, and the Tellegen Absorption Scale (TAS) which is a measure of the responsiveness to hypnosis.

    And, the results.

    • For patients with a positive mood color the odds of responding to hypnotherapy were 9 times higher than for those choosing either a neutral or negative color or no color at all — a significant difference.
    • A high TAS score and the presence of HAD anxiety also had good predictive value with these markers and a positive mood color being independent of each other — significant differences.
      • These factors combined gave a stronger prediction of outcome.
    • Twice as many responders (78%) had a positive mood color or were anxious or had a high TAS score compared with 43%) without these factors — a significant difference.

    The bottom line?

    The authors concluded, “A positive mood color, especially when combined with HAD anxiety and a high TAS score, predict a good response to hypnotherapy.”

    In an earlier article, Prof. Whorwell, also a researcher in this study, reported that with a “success-rate of about 70%” hypnotherapy, although labor-intensive, could be a medically and cost effect treatment compared to new drugs.

    12/8/10 21:37 JR

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